Master
Law Firm Business
Strategy
Consulting
Guiding the Owners of Solo and Small Law Firms to Build the Law Firm that Gives Them the Life They Love
My why is...
...you
“Wendy… you’re changing my life.”
It’s something I hear often, and it never stops humbling me.
As a solo or small firm owner, you carry so much — clients, cases, team members, family responsibilities, financial pressures — yet you often don’t have anyone you can truly talk to about your firm, your decisions, or your next steps.
Your spouse doesn’t really get it.
Your law school friends at big firms live in a different world.
Your entrepreneurial friends aren’t building anything like what you’re trying to build.
And the last thing you want to do is admit to a colleague that you’re feeling stuck, tired, or unsure.
So you push through.
You keep helping everyone else.
And somewhere along the way… you start feeling alone.
But here’s the truth:
Running a law firm is hard — and you were never meant to do it in isolation.
The business of law becomes so much lighter when you have someone who understands your world, listens without judgment, and helps you see a clear path forward.
And that’s exactly what the 90-Day Law Firm Makeover is designed to do.
In just 90 days, we can streamline the chaos, clarify your direction, strengthen your systems, and create the momentum you’ve been searching for — so your firm finally supports the life you’ve worked so hard to build.
You don’t have to figure it all out alone anymore.
Let’s create your next chapter, together.
Jason Smith
Connecticut Estates Law
Smith Legacy Law
"Wendy has made a huge impact on my business. In just a little over six months of working with her, I have more than doubled my firm's revenue and increased my staff from 1 to 2 associates, plus a paralegal, with a third associate and an administrative assistant on the horizon. In addition to helping me grow revenue, Wendy has helped me change my mindset about how I spend my time.
I am working less and spending more time with my family. I have come to think of Wendy as part of the management team - a trusted advisor and sounding board for any idea or concern, no matter how large or small.
She has a strong talent for getting to the heart of the issue, asking probing questions, and offering great insights. If you are looking for someone who can help you take your practice to the next level, don't hesitate to give Wendy a call."
Empowered Lawyers Have Better Lives and Help More People
Who Benefits When You’re Successful?
When lawyers build successful, thriving practices, the ripple effect touches every part of their world. You’re able to help more clients access justice and use the law for good, while also creating jobs, supporting local businesses, and strengthening your community through the taxes you pay.
Your success supports your family as well—your children gain access to excellent education, opportunities to travel, and exposure to new cultures that broaden their perspectives and life experience.
Your spouse feels empowered to pursue meaningful work, and you release so much of the worry that once weighed you down. With stability and clarity, you finally sleep well at night, knowing your work and your success make a real, positive difference.
Law Firm
Business Strategy
Consulting
for the Owners of Solo & Small Law Firms
The 90-Day Law Firm Makeover
Comprehensive Law Firm Business Strategy Support
For Attorneys Ready for Clarity, Confidence, and a Firm That Finally Supports Their Life
The 90-Day Law Firm Makeover is a private, high-touch consulting experience for solo and small-firm law firm owners who are done settling for chaos, exhaustion, and “figuring it out alone.”
This is for the lawyer who wants clarity, structure, stability, and a practice that feels aligned with who they are — not a business that constantly pulls them away from the life they want.
Through a customized, seven-pillar million-dollar framework—covering vision, marketing, sales, team, systems, client experience, operations, and metrics—you’ll gain clarity, confidence, and control while installing the exact structures your firm needs to grow with ease.
If you’re exhausted from doing everything yourself, stuck under a revenue ceiling, or simply ready to create a law firm that finally supports the life you want, this is the fastest, most direct path.
During your private consultation, after I understand your goals, challenges, pressures, and aspirations, we reveal your custom path, what your 90-day transformation will look like, the support you’ll receive along the way, and the investment.
Attorneys regularly share that this conversation alone brings
relief, perspective, and renewed possibility.
This approach works because smart lawyers don’t only invest in checklists — they invest in guidance, partnership, and the person they trust to lead them forward.
Transformation isn’t bought from a webpage.
It’s created through relationship.
If you’re ready for your next level, let’s talk about what’s possible for your firm — and your life.
Success Stories from Lawyers Like You
Jenni Brown
Georgia Family Lawyer
Brown Dutton & Crider
"I had the privilege of working with Wendy Witt as my law firm coach for over two years, and I can honestly say she was instrumental in helping me grow and scale my business.
Wendy brings a rare combination of deep industry knowledge, strategic insight, and an unwavering commitment to her clients’ success. She pushed me to think bigger and work smarter—sometimes with the tough love I needed to hear—and always had practical solutions ready when challenges arose.
Her availability and responsiveness made me feel truly supported, and her guidance helped me make decisions with confidence. If you’re looking for a coach who will hold you accountable, challenge your thinking, and celebrate your wins alongside you, Wendy is the one you want in your corner."
Roland Brown
Texas Personal Injury Lawyer
Roland Brown Law Firm
"A focused, practical asset to my solo personal injury law practice who presents as a refreshing breath of fresh air; that's Wendy.
I have benefited from Wendy's wealth of knowledge and experience, as well as her consistent personal encouragement for several years now. I consider finding myself in her professional orbit to be one of the best things to happen to me in years.
We have successfully worked on marketing strategies, personnel decisions, practice management concepts, and firm structure alternatives.
This recommendation comes with no reservations whatsoever. At any price, Wendy is a gift."
Danielle Van Ess
Massachusetts Estate Planning Lawyer
DGVE Law
I have benefited greatly, personally and professionally, from coaching with Wendy, thanks to her healthy combination of supportive encouragement and no-nonsense straight talk.
As a solo attorney, it is such a relief to be able to talk with someone who empathizes with the challenges we solos all face with regard to our clients, employees, marketing efforts, and our firm's financials.
As a wife and mother of many young children, it’s a breath of fresh air to have a law business coach who also empathizes with holding concurrent desires to nurture one’s law business while simultaneously, and equally passionately, nurturing one’s family. In the spirit of the book Radical Candor by Kim Scott, Wendy challenges directly while genuinely caring personally.
Over the course of the past incredibly challenging year on all fronts, Wendy has helped me chart and navigate the correct course toward achieving my goals.
By the start of this 4th quarter of the year, my firm is well on track to achieve the goals I set and goals I never would have imagined possible before now seem well within reach for the upcoming year, to which I am looking forward with enthusiasm.
Michael James
New York Cannabis & Liquor License Lawyer
The James Firm, LLC
Wendy is nothing short of amazing. Wendy has shown me the holistic approach to becoming a better law firm owner. Enabling me to tackle the mindset, practical skills, and even mental and physical health aspects of becoming a better professional and person.
I am joyfully achieving my dreams thanks to Wendy guiding me through the tough shifts necessary. Working with Wendy was easily the best decision I made to get me to the next level.
FAQs
1 / What exactly is the 90-day Law Firm Makeover?
A private, high-touch consulting engagement designed to streamline your systems, strengthen your operations, clarify your goals, and give you the structure and support to run a more profitable, predictable, life-giving firm.
2 / Who's this for?
Solo and small law firm owners who want clearer systems, more time, more revenue, stronger operations, a better client experience, and a firm that finally supports the life they want.
3 / Do I need to be at a certain revenue level to benefit?
No. The program works for firms from early-stage to seven figures because the strategy is personalized. What matters is readiness, coachability, and a desire to build a healthier, more efficient practice.
4 / What kind of results do attorneys typically see?
Attorneys often report higher revenue, improved profitability, smoother workflows, increased confidence in decision-making, new clarity around their goals, and a sense of control and relief. Some firms go from $400k to $1M+ run rate in months; others reclaim 10–15 hours a week.
5 / What does the process look like?
We meet regularly over 90 days for deep strategic work, guided implementation, and accountability check-ins. You get tools, templates, and personalized support. The exact path is tailored to your firm.
6 / How much time does this require each week?
Most attorneys invest 1–2 hours per week—a small amount of time that produces major operational and emotional relief. The structure is designed for busy practitioners.
7 / Will this add more to my workload?
No. The goal is to reduce your mental load and streamline what you already do. Most attorneys feel lighter within the first few weeks.
8 / What if I don't have a team yet?
Perfect. We’ll help you design the right structure for your first hire(s), create workflows that support you, and help you avoid common hiring mistakes.
9 / What if I already have a team?
Even better. We’ll optimize your delegation, improve accountability, adjust role clarity, and ensure your team is aligned with your goals.
10 / Do you work with all practice areas?
Yes. The business of law is consistent across practice areas. Estate planning, family law, criminal defense, PI, business law, immigration, and consumer-facing firms all benefit.
11 / Will this work with my particular practice model?
Yes. Because the engagement is customized, we tailor the strategy to your business model, economic realities, clientele, and local market.
12 / Is this tax deductible?
Generally, yes. Consulting and professional development expenses are usually deductible business investments. Check with your CPA for confirmation.
13/ Do you offer payment plans?
Yes. You may pay by check, credit card, or via PayPal “Pay Later” options if you’re eligible.
14 / Can we continue to work together after the 90 days?
Yes. Many attorneys choose ongoing strategic support to maintain momentum and continue scaling. We’ll discuss options during your consultation.
15 / What if I'm not sure if this is the right time?
That’s what the consultation is for. We’ll talk through your goals, challenges, and current capacity so you can make a clear, confident decision.
16 / What if I'm embarrassed about the state of my firm?
You’re not alone — and there’s nothing to be embarrassed about. Most attorneys were never taught how to run a business. This is a supportive, judgment-free process.
17 / How do I get started?
Schedule your Strategy Session. We’ll talk about your goals, identify your biggest opportunities, and outline what your 90-day transformation will look like.
Meet Wendy
Hi, I'm Wendy
A former client who "graduated” after selling his firm called yesterday to check in and hear my voice. For four years, we talked almost every week, and when he reached exactly where he wanted to be back in July, our calls naturally came to a close.
That call… it meant the world to me.I’m profoundly grateful for this work. It’s never been just about helping lawyers make more money. It’s about watching someone’s life open up—better health, more joy, more ease, more purpose. It’s about walking beside someone as they step into the life and practice we’ve been building together.
I hung up with tears in my eyes. I truly love my lawyers.
Somewhere over the thirty years since law school, I realized something had shifted: I had become a business owner who happened to practice law, not the other way around.
Once I found my practice area—truthfully, it found me, and I’ll share that story another time—the intellectual thrill for me became business development and, eventually, strategy.
I started by helping lawyers with their marketing content… then I realized they didn’t know how to use the content effectively. So I added marketing consulting. Then operations. Then systems. Then pricing. Then leadership.
That path led to my role on WealthCounsel’s Senior Executive Team, where I was hired to redesign their entire practice development offering, create new programming, and support 4,500 attorneys in growing their firms in ways that actually worked for them.
I’m proud of that work—taking a million-dollar division, upgrading the offerings, discontinuing half of what wasn’t serving lawyers, eliminating offerings for 1/3 of the member base that wasn't lawyers, and still maintaining revenue.
But as you know—if you’re reading this, you know—once you work for yourself, you’re unemployable. I love doing my own thing… and I love helping lawyers do their own thing even more.
When I step into a firm hand-in-hand with a lawyer, the results can be extraordinary. I’ve seen firms move from $400k to over $1M run rate in a few months with strategic adjustments.
I’ve seen attorneys reclaim their time, rebuild their confidence, and finally create practices that feel like home.
Wherever you’re starting, whatever your revenue or your goals, there is a path forward—and I’d be honored to help you find it.
(Licenses, certifications, and all the official details are listed below.)
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Pennsylvania Law License (Active)
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Florida Law License (Inactive)
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Founder, The Pittsburgh Probate Law Firm
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Senior Executive Large Attorney Organization
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Director of Practice Development, Large Attorney Organization
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Certified Success Principles Trainer
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Communications CLE Presenter, Pennsylvania Bar Association
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Law Firm Business Strategy CLE Presenter, Pennsylvania Bar Institute
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Law Firm Business Strategy CLE Presenter, Allegheny County Bar Association
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Substantive Law Presenter CLE, Pennsylvania Judges, including Superior & Supreme Court Justices
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CLE Substantive Law Presenter Financial Advisors, CPAs, and Insurance Professionals
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Law Firm Business Strategy ABA Article Writer
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The Dickinson School of Law, cum laude
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Susquehanna University, summa cum laude